» MCOM 333: Want more out of Twitter? Follow more people than orgs

09 Feb, 2012

MCOM 333: Want more out of Twitter? Follow more people than orgs

Posted by: DrS In: mcom333

According to a recent study, Twitter users are more likely to follow and interact with journalists on Twitter rather than the media organizations they work for.

What does this suggest about your Twitter experience? Do you follow more organizations or people?
What does this suggest about your Twitter strategy as an emerging media professional?
What does this suggest about organizational social media strategy more generally? (Such as this story out of the BBC.)

Today’s MCOM 333 agenda is in the class schedule.

Tags: social media, twitter

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About

Stacy Spaulding teaches journalism and new media at Towson University.

"The best-written journalism comes from direct observation or eyewitness accounts of people in action." --America's Best Newspaper Writing

"The single biggest step toward better writing is better reporting." --Carl Sessions Stepp

Dr. Spaulding